I first met Richard more than 25 years ago. He was the account guy. I was the creative. Since then, Richard has held a variety of senior strategy roles in several of Canada’s foremost agencies, before going to Rogers as Director of Direct & Digital Marketing for Rogers Wireless.
Since 2008, Richard has independently developed and managed sales & marketing strategy, branding, CRM and digital marketing, content, on-boarding and customer retention programs for a range of consumer and B2B clients.
It has been a career highlight for me to join forces with Richard in a business we both believe in. We have very different perspectives and expertise and share an eagerness to build on each other’s knowledge and instincts.
That working relationship has evolved far beyond the long-ago abandoned roles of account guy and creative guy. We simply come at our branding work with an intent to develop a trusting relationship with our clients and use our creative problem-solving skills to advance their objectives, whether that means increasing sales or raising awareness.